A Home Depot Father’s Day
To gain Father’s Day media interest, The Home Depot held a 2 day event in SOHO Manhattan, in New York City. Day 1 invited members of the media to build one of several small DYI projects at custom workstations. The intimate event was hosted by Hamilton Set Designer David Korins. Day 2 opened up the 10,000 sq feet of venue space to host 125 invited influencers. 10 individual vendor booths showed the latest tools and equipment through a variety of live demos.
“Sparks flew, (literally) not to mention woodchips and saw dust, as cameras rolled.” - The Home Depot