Samsung ‘Current’

This permanent installation at the Samsung 837 Studio space in New York City underlines Samsung’s commitment to innovation and digital wins, providing an interactive stream of trends, reports, and insights. The “Current” or “Stream” is a unique, sculptural workspace inviting observation and collaboration between technology user, and technology builder. Users are invited to dive deeper into individual streams of content, or make connections between them via the built-in collaboration features.

Design aligned with Samsung’s premium look & feel, while the overall the space maintained comfortability for in-person work days.